Direct selling in Nepal has transformed from a "grey area" into a strictly regulated industry. Following years of controversy surrounding unlicensed pyramid schemes, the government established a formal legal framework to distinguish legitimate direct selling from illegal network marketing. Established in February 18, 2021 and Direct Selling license issued by Nepal government department of commerce supplies and consumer protection in September 14th, 2022 holding company with a powerful vision of providing genuine health and wealth solutions to common people, Arora Trading (AT) today has emerged as one of the most successful and ethical direct selling companies in Nepal.
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